Pandora Launches New Creative Platform
Pandora has introduced
a new creative platform, Pandora Wonders, which will see it partner annually
with a leading designer to produce unique jewelry pieces.
British stylist Harry
Lambert debuted Act I, a limited-edition collection of pieces featuring natural
pearls, the jeweler said last week. The line comprises dangle charms designed
from freshwater baroque pearls. To maintain
each pearl’s uniqueness, Pandora’s craftspeople used a precise micro-piercing
technique before hand-setting the gems and applying a 14- karat gold plating,
it explained.
Lambert is known for
styling celebrities such as Harry Styles, Emma Corrin and Alexander Skarsgård.
The multiyear
initiative will involve partnerships with creative collaborators who will
reinterpret a signature material through a contemporary lens, resulting in
distinctive collections, the jeweler added.
“Great design starts
with great materials,” said Pandora chief production officer Philippa Newman.
“With Pandora Wonders, we’re exploring the beauty and character of iconic
jewelry materials through the eyes of leading creative voices. It’s about
reimagining timeless materials in a way that feels fresh, expressive and
unmistakably Pandora.”
Pandora Wonders will
launch during Paris Haute Couture Week on July 7, while a dedicated Café
Nuances pop-up will run in Paris’s Le Marais district from July 8 to 11. The
collection will also be available in limited quantities on July 8 at select
Pandora stores and online, following exclusive early access at Dover Street
Market London from July 7.
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