What does the new ‘eco-alt bride’ want from her wedding jewellery?

Aug 25, 2021
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แหล่งที่มา: https://www.professionaljeweller.com
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The bridalwear landscape is changing. Partly thanks to the effects of the pandemic and partly due to shifting values around sustainability, brides are beginning to choose shorter dresses, with some even dying pieces to re-wear for years to come.

With this new outlook on wedding fashion, where does jewellery fit into the equation?

Fine jewellery maker and ethical advocate, Clio Thomas of Clio Saskia, believes we will see a focus on the weird and wonderful natural world as the perfect pairing for the bridal ensemble in 2021 – the rise of what she calls ‘the eco-alt-bride’.

She said: “Nature is soothing and comforting, bringing a stillness and calmness that has been sorely needed this past year.

“With nothing much else to do, we have reconnected with ourselves and nature, which has allowed us a renewed sense of respect for the planet and the surroundings we live in.

“We have seen that long-lasting relationships evolve to find ways of surviving the harshest environments (just like the past year) and grow to become stronger and better with time.”

So how does that translate into bridal trends? She continues: “Jewellery is a celebration of our place in the world.

“Simple, natural forms with an elegant design will be paired with natural gemstones, completely unique in their story.

“Central diamonds haloed by coloured stones are popular, alongside a coloured central stone (blue or yellow sapphires, rubies in particular) with diamond accents, to mimic the vivid and wild colours of the natural world.”

ข้อมูลอ้างอิง


https://www.professionaljeweller.com/industry-view-what-does-the-new-eco-alt-bride-want-from-her-wedding-jewellery/

ความคิดเห็น


What does the new ‘eco-alt bride’ want from her wedding jewellery?

Aug 25, 2021
61 views
0 share
แหล่งที่มา: https://www.professionaljeweller.com
หมวดหมู่: การตลาด

The bridalwear landscape is changing. Partly thanks to the effects of the pandemic and partly due to shifting values around sustainability, brides are beginning to choose shorter dresses, with some even dying pieces to re-wear for years to come.

With this new outlook on wedding fashion, where does jewellery fit into the equation?

Fine jewellery maker and ethical advocate, Clio Thomas of Clio Saskia, believes we will see a focus on the weird and wonderful natural world as the perfect pairing for the bridal ensemble in 2021 – the rise of what she calls ‘the eco-alt-bride’.

She said: “Nature is soothing and comforting, bringing a stillness and calmness that has been sorely needed this past year.

“With nothing much else to do, we have reconnected with ourselves and nature, which has allowed us a renewed sense of respect for the planet and the surroundings we live in.

“We have seen that long-lasting relationships evolve to find ways of surviving the harshest environments (just like the past year) and grow to become stronger and better with time.”

So how does that translate into bridal trends? She continues: “Jewellery is a celebration of our place in the world.

“Simple, natural forms with an elegant design will be paired with natural gemstones, completely unique in their story.

“Central diamonds haloed by coloured stones are popular, alongside a coloured central stone (blue or yellow sapphires, rubies in particular) with diamond accents, to mimic the vivid and wild colours of the natural world.”

ข้อมูลอ้างอิง


https://www.professionaljeweller.com/industry-view-what-does-the-new-eco-alt-bride-want-from-her-wedding-jewellery/

ความคิดเห็น


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